Wibisana Sudarta, I. B., & Mahyuni, L. P. . (2024). Viral Marketing: Utilizing Digital Content Digitization to Enhance Brand Awareness, Brand Trust, and Customer Loyalty in Coffee Shops. Eduvest - Journal of Universal Studies, 4(6), 4677–4688. https://doi.org/10.59188/eduvest.v4i6.1146